photo courtesy of armani exchange

Fashion

the 9 best shops in soho

where you have to stop in new york’s shopping mecca.

by steff yotka

Here at NYLON we're shopping obsessed, but you probably already knew that. What you didn't know is that on our lunch breaks we tend to sneak off after grabbing a sandwich from Olive's to check out the awesome stores in our 'hood, the shopping mecca that is SoHo, New York.

Instead of being greedy and keeping our favorite shops to ourselves, we decided to share our wealth of knowledge with you. Whether you're a native New Yorker or a tourist looking to find the best boutiques to hit up on your trip, you're going to love these stores big and small, guaranteed. The hardest part of checking out each of these will definitely be not blowing a paycheck be the end of your trip. #YOLO?

The Store:

Opening Ceremony

The Address:

35 Howard Street

The Reason:

The last time I went in here, Rita Ora was in the dressing room trying on, like, a million outfits. Enough said. -- Rebecca Willa Davis

The Store:

Armani Exchange

The Address:

568 Broadway

The Reason:

What's better than a one-stop shop to get the best jeans, T-shirts, and leather jackets? Oh, nothing? Yeah, we thought so. -- Steff Yotka

The Store:

A.P.C.

The Address:

131 Mercer Street

The Reason:

There's no hiding the fact that I want to be a French garconne, and A.P.C. is helping me fuel that fire with their timeless jeans, sweaters, and witty T-shirts. -- SY

The Store:

Kiosk

The Address:

95 Spring Street

The Reason:

Everything you never knew you needed but can't live without--like, um, a butterscotch tin from the Netherlands or a bottle opener from Japan. -- RWD

The Store:

Converse

The Address:

560 Broadway

The Reason:

It's a giant shoe mecca that singlehandedly fuels my sneaker addiction. What's not to love? -- Liza Darwin

The Store:

McNally Jackson

The Address:

52 Prince Street

The Reason:

Their staff picks haven't failed me yet, but good luck getting to the books--the magazine section in the front has 

everything

you could want to read (including, duh, NYLON). -- RWD

The Store:

The Vans DQM General

The Address:

93 Grand Street

The Reason:

Not that Vans sells any bad designs, but it always seems like their newest, coolest, most exclusive editions of their classic kicks land here first. Bonus points for the cute boys working at the store. -- RWD

The Store:

Sunrise Mart

The Address:

494 Broome Street

The Reason:

Aside from having delicious sushi, Sunrise Mart is also the go-to spot for Japanese beauty products, magazines, stationary, and, Hello Kitty paraphernalia. It's like heaven on Earth. -- SY

The Store:

Acne

The Address:

33 Greene Street

The Reason:

I literally dream about the jeans, the motorcycle jackets, and the chunky sweaters here. -- LD