it's going to be a lawless summer with our warby parkers on.
The brand's new launch paints a tempting picture: "Screaming on the Cyclone, lazing on the sand, and sprinting through the nearest open fire hydrant top our very lazy agenda this summer. This summer's ocean avenue collection is one for the boardwalk truants, amateur spongers, and aspiring beach bums. We daydreamed about our own adventures--searing brain freezes, sky-high cutoffs, and that open-window sensation of peeling out of a hot car seat-for our new selection of eyewear." Call us immature, but we couldn't have come up with a better plan ourselves. Even the frame colors are named after yummy drinks from our childhood, like Orange Fizz and Chocolate soda, making them them that much more tempting.
Appealing to our more adult tastes, they've done signature pairs in a Ginger Lemonade hue. To coincide with the launch, eyewear empire Warby Parker tapped Sophmore's Chrissie Miller, director Cass Bird and stylist Turner to show the glasses alongside everything we love about summer in the city. "You feel like you've stepped into a time warp," Miller says of Coney Island's all-around throwback vibe. "We wanted it to feel like it could have been shot in the '70s, or it could have been shot yesterday." Indeed it does. After all, that's the best part about Coney Island.
Even after hurricane Sandy, years later the boardwalk gives you the identical experience of decades past. Happy summer and happy sunglass shopping from NYLON and Warby Parker.