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    Are You Ready For This Jelly? Meet The Glazen Eye Gloss

    Butter London launched a shimmery, "wet look" eye color

    by Jenna Igneri 2016-07-28T13:00:00-04:00

    Glossy eyes have been around for years on the runway, but it’s rare to see this trend incorporated into everyday beauty routines. That’s where Butter London stepped in, creating a “wet look” eye formula with a delectable amount of pigment and glimmer: the Glazen Eye Gloss. 

    These new eye colors (that are surely about to become your favorites) are a stunning cross between a gloss and a shadow. They’re so beautifully buildable, you can achieve a range of looks—from a subtle, sheer shimmer to a full-on high-shine metallic. Currently, they’re available in four shades: Bronzed, Frosted, Oil Slick, and Spark, with each being neutral enough to work for every skin type. Each shade is so highly pigmented that they actually completely covered my hand tattoos while I was testing. 

    But to be honest, they just feel really cool too. The jelly-like texture glides on like a gel, yet dries almost instantly to a powdery finish that actually stays put.

    The winner here would have to be “Oil Slick,” a wildly shimmering brown with a green sparkle that resembles, well, an oil slick. Prepare to master a super sultry cat eye look with an unexpected iridescent shimmer. 

    Each Glazen Eye Gloss is available now on for $24 a pop, with more colors expected to drop this fall. Click through the gallery below to take a closer look at each shade.

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