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    first look: h&m against aids

    brains first, body second!

    by faran krentcil March 30, 2011
    Some trends last forever - especially when they're for a good cause.  For a fourth straight year, H&M releases their Fashion Against AIDS collection, where 25% of everything purchased goes directly to supporting relief, research, and education efforts around the world.

    The clothes hit H&M stores on April 26, with prices ranging from around $70 for a convertible anorak to $15 for some accessories - we're especially fond of the bear backpack, but we suspect Jil Sander junkies will be very excited to see a neon plasticine bag.

    Mark your calendars now (one more time: April 26!) because this sporty chic stuff will go fast.

    Tags: fashion
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