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    make your hair color last forever

    it's actually possible

    by Gabrielle Korn 2015-06-22T12:36:00-04:00

    Photo by Ben Morris

    Hair color is one of the few things you can change about your appearance without, you know, surgery. But that doesn't mean it's not kind of a big commitment. As fun as magical unicorn hair colors are, between the root-touchups, the bleach, and the inevitable fading, hair dye has a well-deserved reputation for being high-maintenance.  

    As true devotees of artificial hair color, we've made it our mission to figure out how to make it last as long as possible. It's not a perfect science, but with the right products, you don't have to worry about throwing down major cash just to have your lilac fade to gray within a week. Click through for what we're using. 

    Tags: beauty, hair color
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