Photo via @kyliejenner Instagram

Beauty

kylie jenner snapchatted herself with light-brown hair

is it real?

Kylie Jenner, purveyor of hair trends, lip-centered controversies, and Snapchat afficionado, woke up this morning and did what she always does—picked up her phone, turned it to the self-facing camera, and broadcasted herself to her Snapchat feed. This time, though, she showed herself in a new light: One framed by light-brown hair. Whether it's a wig, a fresh dye job, or just a new hair-extension line she's trying out, we're not sure. What we do know, however, is that it's going to be all over the Internet, because @kylizzlesnapchats snapped a screenshot of the new hue and posted it to their Instagram feed. As much as we try to deny it, there really aren't many things that the Internet loves more than partaking in a passionate, Jenner-centered discussion.