lana del rey for h&m... the full campaign.
From the mohair sweater, to the costume chandelier earrings and her crazy thick cat-eye makeup, the brand's teaser had us at hello- and we needed more.
Thankfully, the wait is officially over. Below, take a look (err, a stare) at the full campaign,shot by Inez van Lamsweerde and Vinoodh Matadin.
Things to discuss: bows, the perpetual grey manicure, crushed velvet, faux fur, bouffants, and, yes, more bows.