Loewe’s Howl's Moving Castle Collection Is An Anime Dream

Studio Ghibli characters are so singular that they deserve to be emblazoned forever on the fabric of luxury fashion pieces. Luckily, Loewe and Studio Ghibli entered a partnership made in sartorial: first creating collections for Spirited Away and My Neighbor Tontoro. And now, the two entities are teaming up again on a new, entrancing collection.

The inspiration for the new collection? Howl’s Moving Castle, which creative director Jonathan Anderson called "one of my favorite [Hayao] Miyazaki creations."

"The world we are living in needs a counteract: not as an escape, but as a different outlook," Anderson said in a statement.

"This, to me, is what Hayao Miyazaki's animated films for Studio Ghibli are about: a commentary on the moment and an alternative to it, always heartfelt, fulfilling, full of fantasy and sentiment."

The result is a collection of ready-to-wear clothing and accessories (and a Juergen Teller-shot campagin) that are extremely cute — featuring characters Sophie, Howl, the fire demon Calcifer, Markl, Heen, Turnip Head, and the Witch of Waste.

The collection features small leather goods like keychains and wallets; a scented candle inspired by the fire demon Calcife; plus, jackets, purses, and button down shirts, with motifs like playful big eyes, feather appliqués, raffia, and fuzzy textures.

Prices range from $155 (for personalization) to $3,300 (for bags), with apparel starting at $420.

Londoners can visit Selfridge's Corner Shop on February 1 for an immersive experience, where you can have a feast within Calcifer’s Kitchen or attend film screenings in The Selfridge’s Cinema — as well as shop the collection one day early.

Meanwhile in New York, the LOEWE x Howl’s Moving Castle collection will be available on the First Floor of Saks Fifth Avenue pop-up from February 2 to 8, from 11am until 7pm.

LOEWE’s Howl’s Moving Castle collection drops February 2. If you’re especially eager to get your paws on the collection, you can sign up for a pre-sale happening February 1 at loewe.com.