One of the most recognizable shoes in history takes a trip back to France.more
First introduced in 1969, the Adidas Superstar made its way from the court to the streets, forever leaving a mark on sneaker culture. Like many of Adidas’ most revered archive silhouettes, the Superstar was originally released under "La marque aux 3 bandes" and manufactured in the Detwiller area of East France. As Adidas nears the Superstar's 45th anniversary, Adidas Originals have teamed up with Ateliers Heschung, a family-run factory that manufactured shoes for France in the 1970s, to create a special "Made in France" Consortium edition of the coveted shoe.
Harking back to the original, the three stripes and unbranded heel-tab are executed in smooth black leather and of course complimented by the return of the ivory tone shell-toe and outsole. The tongue proudly reads "Made in France." Proudly displaying its stamp of high-quality construction and materials is the classic “Made in France” logo on the tongue.The adidas Originals Superstar "Made in France" will be available from December 12th at No.42 Paris, No.74 Berlin and selected Consortium retailers globally. It retails at $220. We get a look into the process with the gallery below.
And just for good measure...