adobe + dance(red) student design competition

Designing for a good cause…

by Christian Lavery

Way back when -- and by that we mean in 2006 -- (RED) was founded as an effort to bring businesses and people together in the battle against AIDS. Since then, the organization has raised a ton of money and partnered with some pretty amazing brands -- Apple, Starbucks, Converse, and The Coca-Cola Company, just to name a few. Now, in a collaborative effort, Adobe and (RED), along with legendary artist Futura, have crowned the winner of the Student Design Competition aimed at creating the DANCE (RED), SAVE LIVES 2 album cover.

27-year-old Ramona Ring was chosen from over 400 submissions and recently appeared alongside Futura at an Apple Soho store event, where they discussed their creative process for the eventual design that will grace the cover. The album will be released prior to the December 1st date of World AIDS Day, so keep an eye out as Futura and Ramona Ring utilize Adobe Creative Cloud tools to design the 2013 Dance (RED), Save Lives album artwork. Every time an album is purchased, a portion of the proceeds go to the Global Fund to fight HIV/AIDS.

Learn more about the movement HERE.