Believe it or not, before the days of Jersey Shore and Jackass, MTV actually showed, you know, music videos. The onetime total video channel and teenage pop culture authority takes center stage in the new book I Want My MTV: The Uncensored Story of the Music Video Revolution. In the 600-page account, ex-Blender editors Craig Marks and Rob Tannenbaum take us on a wild trip down MTV memory lane, featuring over 400 interviews with everyone from the company’s founders to Def Leppard to New Order.Filled with little-known facts ($1 actually saved MTV from bankruptcy), iconic moments (Rum DMC and The Beastie Boys “smuggled” rap onto the air), and first impressions of the station from rockstars themselves, this cool history makes us ’80s and ’90s kids totally nostalgic- and a little sad- for the glory days of the station. The book hits stores later this week, just in time for the channel’s 30th anniversary. Until then, get your old-school MTV fix below.
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