five questions : frank “the butcher” rivera

Business as usual with the mayor of Boston…

by Josh Madden

Frank “The Butcher” Rivera is one of those people that may look kinda familiar to you, and there’s a good reason for that. The Boston-based designer is somewhat of a ninja in the world of menswear, creating some of the most sought-after collaborations and original pieces for the last 10 years. Famed partnerships with New Balance, Nike, Adidas, Mitchell & Ness, and, well, the list goes on, have been bringing a lot of attention Rivera’s way. We met up with him at the Reebok Classics 30th Anniversary party (yes he also collaborated with the brand for the occasion) and caught up on what’s been happening in Boston. The mastermind has been busy over at and readying the release of his latest venture BAU (Business As Usual) with production partner Paul Mighty, due out next month. Stay tuned for more on “The Butcher” and check out our five questions below.

What was your favorite cartoon/TV show as a kid?Dangermouse.

What was your favorite cereal?Crunch Berries, Captain Crunch.

What was the first record you bought?Boogie Down Productions By All Means Necessary.

What was the first live show/concert you went to?Exposé with Pretty Poison.

What posters were hanging on your bedroom wall in High School?All of the Michael Jordan posters, stuff from The Source and Rap pages.