Honor Spring 14 Fashion Film
Ever since it began in 2010, Giovanna Randall's New York label Honor has won a cult following in the fashion crowd and Hollywood alike for its ethereal take on feminine pieces. Think intricate lace dresses, floor-grazing frocks, and beautifully patterned blouses--not to mention, a front row stocked with the designer's muses like Zoe Kazan, Zosia Mamet, Morgan Saylor, and Solange Knowles.
Witnessing an Honor show (or let's be real, slipping on one of those dresses) is essentially a magical experience in itself. And for the spring/summer fashion film, Honor's co founder and Chief Creative Officer Rachel Fleit helmed a short that bottles up this sensibility into four-minutes, with a little help from Zoe Kazan and Zosia Mamet. Mamet plays a young woman who visits her friend's grave (Kazan) on her birthday, only to experience a surreal evening unlike any other once the two are briefly reunited.
As Mamet puts it, "To me it was a story of both sides of the coin, the light and the dark. Death and life," she explains. "The celebration of her best friends birthday and the chance to see her once more before she returns to her grave and she has to say goodbye all over again."
The result is intimate and inspiring collision of fashion and feelings, so start your weekend off on an extra- sweet note and watch the short film for yourself here.