Photo by Noemi Gonzalez

Beauty

Phoenix, Arizona, Is Where Bold Lip Color Reigns

Presented in partnership with Rimmel London

Phoenix, Arizona, knows how to turn a bold beauty look. When we hit the grounds at Lost Lake Festival, we had no idea how playful the looks would truly be. Between clever uses of tough-to-pull-off colors, like orange, and classy takes on nude lips, we left feeling inspired as ever. Sure, the heat was indescribable, but they don't call long-lasting lipstick long-lasting for nothing. It all just goes to show that a bold lip is all you need to stand out, stand proud, and command any room.

We see you, Phoenix. Now see for yourself in our exclusive gallery, presented in partnership with Rimmel London, below.

Photo by Noemi Gonzalez

A pastel outfit calls for a bold as love lip.

Get a look similar using Rimmel London's Stay Matte Liquid Lip Colour in 'Plum This Show,' available at Walmart.

Photo by Noemi Gonzalez

Nothing rude about this nude lip!

Photo by Noemi Gonzalez

Fire engine red is always a good idea.

We found the boldest red in Rimmel London's Stay Matte Liquid Lip Colour in 'Fire Starter,' available at Walmart.

Photo by Noemi Gonzalez

A little magenta lovin' goes a long way.

Looking for a bold, velvety matte lipstick that will actually stay on all day? We found it in Rimmel London's new Stay Matte Liquid Lip Colour. One stroke and you're good to go. Seriously. No dryness, just unbelievably comfortable, kissable color.

Rimmel London, Stay Matte Liquid Lip Colour, $4.97, available at Walmart.

Photo by Noemi Gonzalez

Blush? For your lips? Actually groundbreaking.

Get yours using Rimmel London's Stay Matte Liquid Lip Colour in 'Rose and Shine,' available at Walmart.

Photo by Noemi Gonzalez

We love this color story berry, berry much.

Photo by Noemi Gonzalez

A soft nude makes a big impact when paired with a striking eye look.

Get a look similar using Rimmel London's Stay Matte Liquid Lip Colour in 'Latte To Go,' available at Walmart.

Photo by Noemi Gonzalez

Burgundy is truly a magical lipstick color.

Photo by Noemi Gonzalez

It's called mauve, darling.

Find yours using Rimmel London's Stay Matte Liquid Lip Colour in 'Pink Bliss,' available at Walmart.

Photo by Noemi Gonzalez

Orange you glad we didn't make a joke about how rad matte orange lips are? Oh wait...