Olivier Rousteing Teamed Up With NikeLab To Create A “Football-Inspired” Collection

    And by football, they mean soccer

    by · May 23, 2016

    photo courtesy of Nike

    As the creative director of Balmain, Olivier Rousteing has made a name for himself with his intricate detailing, attention to fit, and luxe fabrics. Now, the designer is bringing his skills to sportswear in a new football (aka American soccer) collaboration with NikeLab.

    Rousteing created a 10-piece line comprised of activewear, outerwear, and sneakers inspired by soccer players like Blaise Matuidi and Laure Boulleau, who are the faces of the collection. With rich gold embroidery and hardware and technically innovative fabrics, the collection seems like it was made for Nike collectors. And, yes, it’s inevitable that it will be on nearly every model off-duty street style roundup come fashion week, but that doesn’t mean it’s any less accessible than your typical activewear.

    “Collaborating with Nike was incredible because they challenged me on so many points,” Rousteing said in a statement. “For example, working in couture fashion, we design unique pieces for specific individuals. However, Nike is a global sports company that everyone should have access to. So it was a balance between keeping the uniqueness of my vision and adapting it to how Nike operates. But we learned to understand each other really well.”

    While the collection is designed to be worn off the field, as well as on, it was important that the garments felt authentic to athletes. “Olivier was obsessed with the complete look, making sure each piece worked together—not just within the men’s and women’s collections, but also between the two,” Jarrett Reynolds, NikeLab senior apparel design director, said in a statement. “At every design review, he’d ask, ‘Would a football player really wear that?’ That question helped keep the collection rooted in sport.”

    View the collection and more quotes from Rousteing in the gallery, below.

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    Last updated: 2016-05-23T12:45:32-04:00
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