private icon: rosemary’s baby

she may be paranoid, but she’s got amazing clothes.

by ali hoffman

Aside from the leaves changing colors and our corner coffee shop bringing back spiced hot chocolate, there are two things we love most about October: Our annual It issue hits newsstands and, duh, Halloween. So naturally we decided to indulge a bit and combine these two amazing things... The result: A weekly countdown of our It Horror Heroines! So invite a friend over, lock the front door, and get ready to get your scream on (and some major Halloween costume inspiration, too).

To kick off fright fashion, we're going back to 1968 with Mia Farrow in Rosemary's Baby. Directed by Roman Polanski, the psychological horror flick tells the story of Rosemary Woodhouse (Farrow), a pregnant woman living in an apartment on the Upper West Side of NY, who's convinced her husband has promised to give her unborn child to their super-creepy neighbors for a bizarre ritual sacrifice.  But throughout all her stomach pains, weird vitamin drinks, and terrifying nightmares, Rosemary still manages to keep her style on track. Mixing British mod with a hearty dose of Greenwich Village beatnik-cool, her look is perfectly on cue with several spring '13 runway trends (i.e. mod dresses at Marc Jacobs, oversized collars at Carven, '60s sunnies at Illesteva, etc.). Boasting everything from Peter Pan collars and Breton hats, to chic leather satchels and printed shift dresses, her adorable girly-meets-sophisticated ensembles are reason enough to forget your no-horror-film policy. Be warned though: Watching this film may result in a spontaneous (yet drastic) haircut.

Mulberry Schoolgirl Hat