Sofi De La Torre’s New Music Video Is The Anti “Video Games”
“Fuck it, I’m salty”
The crazier the world gets, the more minimal the music becomes. Such is the case for the unique, genre-bending world of electronic R&B. Acts like Terror Jr. and Kiiara are making waves with their hyper-distorted and sparse productions, with Spain's Sofie de la Torre rising among them.
That minimalism is captured perfectly in her new video for "Flex Your Way Out." Shot by de la Torre around her city of Las Palmas, Spain, the artist's cool-hued aesthetic makes for a dreamy, isolated atmosphere. "I have a thing for banal imagery," she tells us. "I gravitate a lot towards things that aren’t obviously beautiful. I try to stay away from anything that’s too perfect. And I think that comes through in both my music and visuals." Indeed, de la Torre's music creates a lush soundscape that's sensual and escapist. Fellow musician Blackbear hops on the track to round out the narrative's disintegrating relationship. If the music is any indication, de la Torre is the one who comes out of it more calm and self-aware. She tells us it's her favorite track she's released thus far. (And, she's released a bunch that are all very, very good.)
The DIY aspect of "Flex Your Way Out" brings to mind Lana Del Rey's "Video Games" video, only here, life is washed in cool tones and the relationship has fallen apart. De la Torre taking control of her aesthetic, however, is ridiculously inspiring. Thankfully, de la Torre is working on a larger project set to be released in through the end of the year and into 2017. "I’m an independent artist," she tells us, "so I have a lot of freedom in that sense." That feeling must be contagious because "Flex Your Way Out" will, truly, set you free. Listen and watch below.