We’ve had to admit we were wrong. “Tiny Backpack” isn’t actually the song of the summer. It’s The Weeknd’s “I Can’t Feel My Face”—a fantastic club track with a fantastically creepy video in which the former Abel Tesfaye burns like a marshmallow in a campfire.
Now he’s dropped another chilling vid, this one for the smooth, slow, and angrily sexy “Tell Your Friends.” Showcasing third release off his still-upcoming Beauty Behind the Madness, the “Tell Your Friends” mini-flick features The Weeknd burying himself in the high desert, singing about meaningless sex, and shooting a returning actor from the “I Can’t Feel My Face” and “The Hills” videos point blank. It ain’t for the kids.
The video sports a preview of “Real Life,” another track also off of Beauty Behind the Madness, which finally, finally hits iTunes this Friday.