video premiere: cash cash "surrender"
featuring the most sensual hangover known to man
photo by jimmy fontaine courtesy of atlantic records
What to do after hitting gold, working with Goo Goo Dolls frontman John Rzeznik, and debuting at #5 on iTunes Dance with their hit “Take Me Home”? Well, you keep going of course.
Cash Cash—the best friend-brother conglomerate known for their ability to make even the most ambiguous of electronic fans sing along—is starting the year off right with a track (and video) that establishes its own identity among the rest. In the past, we’ve seen the trio produce original vocals atop their infamous hard-hitting beats, but this time around they’ve lent the mic to a female counterpart, Julia Michaels. The result is a grown-up revamp of the youthful pop-synth reputation they’ve already created for themselves.
While we’re well aware of the surplus of EDM mega-hits constantly weaving through music’s never-ending charts, let Cash Cash’s “Surrender” assure you there will never be a shortage of something to dance to. The track is a well-oiled rendition of what high-energy chart toppers of yesteryear have been trying to achieve. (Think infectious rather than catchy.) Even better, the video itself is 3 minutes and 30 seconds of vibrant NSFW imagery, starting when the band pulls up to a sunlit mansion housing a group of nearly-naked twenty-somethings with the most sensual hangovers of all time.
So sit back, relax, and surrender to our new favorite EDM jam. Pun absolutely intended.
Catch the group on tour below and buy the track here!
2/6 – Danbury, CT @ Tuxedo Junction
2/12 – Trinidad @ O2 Park
2/15 – Edmonton, AB @ Shaw Conference Center
2/28 – Atlantic City, NJ @ Mixx
3/6 – Vail, CO @ Decimo
3/9 – Las Vegas, NV @ Marquee
3/10 – Panama City Beach, FL @ Club La Vela
3/13 – Atlanta, GA @ Opera
3/14 – Orlando, FL @ Venue 578
3/15 – Paradise Island, Bahamas @ Aura Nightclub
3/16 – Cancun, Mexico @ Palazzo
3/19 – Santa Ana, CA @ Sutra
3/21 – Las Vegas, NV @ Marquee Dayclub
3/21 – San Diego, CA @ Bassmnt