Starter packs for every type of It Girl

It Girl Issue

The It Girl Starter Pack, From ‘It Brit’ to ‘Downtown Darling’

Starter Packs of NYC breaks down the making of an It Girl — in meme form.


What makes an It Girl? Well, it depends on the type. Over years, a number of It Girl archetypes have come to the forefront of pop culture. You have your It Brits (Cara Delevingne, Alexa Chung, Sienna Miller); your Downtown Darlings (Chloe Sevigny, Julia Fox); your Models Off Duty (Bella Hadid, Kendall Jenner). Here, an easily digestible look at how fashion, beauty, and other essential pieces help each stereotype stand the test of time, in meme form — courtesy of Starter Packs of NYC.

The It Brit

From Jane Birkin to Kate Moss to Alexa Chung, the Brit is essential to any It Girl list. She is what Cake was talking about when they said they wanted a girl with a short skirt and a long jacket. Think corduroy and leather and gin martinis, and probably a cute shaggy indie rocker boy toy.