Nothing comes between us and our Frye boots. Well, other than our socks. They’re the perfect addition to an outfit when you want to be comfortable but still look a little fancier than in sneakers.
The brand has also been around since 1863, so it’s no wonder that they’ve got this whole shoe thing down pat. To celebrate their 150th anniversary, their latest lookbook remembers all the great Frye ads from the past bedside their current (and awesome) styles. You can see ’70s models posting on hot rods, cowboy dudes with horses, and plenty of truly covetable boots. On the roster for fall are plenty of new styles to update your collection of harness boots with. (It’s not like we have a zillion pairs, or anything... OK, we do.) There’s the Americana boot, which is basically the coolest, all-leather interpretation of an American flag, and the Jet Boot Roper--the Western cousin of the Chelsea boots you’ve been seeing everywhere. Check out Frye’s blast from the past ads and current styles for a refresher on why American brands continue to be the absolute coolest.