A few months ago, Stella McCartney released the first ad for her new POP fragrance. Grimes kicked it off with a 30-second video about the importance of sustainability. Now, the brand has released the first TV ad for the perfume starring all of the muses for the collection: Grimes, Amandla Stenberg, Lourdes Leon, and Kenya Kinski-Jones.
Set to “Venus Fly” off of Grimes’ Art Angels LP, the Melina Matsoukas-directed visual shows the women bonding in a pastel pink paradise. Rather than feel stranded at what appears to be an abandoned motel, they spend their time chewing bubblegum in bed, cruising down the highway in a convertible pool car, and dancing in the desert.
Obviously, our invitation for the retreat got lost in the mail... But seriously, it looks like it came straight out of a dream and we want it to be our “REALiTi.”
Watch the adventure in the video, below.