New York Fashion Week, that special time of year when everybody is a somebody, is almost here.
"How's your fashion week going?" many will ask starting tomorrow. "Oh, it's going," many will respond. Nights will be accentuated by the free-flowing Champagne at very exclusive, open bar after-parties attended by the media, celebrities, party crashers, Instagram-famous people, and those creatures who only seem to come out for NYFW. Days will be filled with many important people Ubering around Manhattan's west side, desperately seeking an outlet to charge their phone and avoiding having to answer another iteration of how their week is going. All the while, the eager gaze of street style cameras and the snap-happy photographers waiting for something to catch their eye are an ever-present NYFW fixture.
After all, this is the week street style stars are made. This is the week status is achieved. For some, street style comes easy. For others, it can be a bit of a challenge. So, here are 10 rules for street style success. Because if you never get photographed during fashion week, did you even go?
Rule Number One: A good coat is everything.
Rule Number Two: Defeat the purpose of sleeves by draping your good coat and trust Mother Nature won't send a gust of wind to knock it off your shoulders, thus exposing you as human to the other street style posers.
Rule Number Three: Look at your iPhone to avoid looking like you're actively seeking the gaze of the camera's lens. Not only will you look very busy, but you will also look very important.
Rule Number Four: Carry a fun bag!
Rule Number Five: Dress for the weather you dream of, not the weather that's actually happening.
Rule Number Six: Become a chameleon.
Rule Number Seven: Take your sky-high heels offroading and risk your life and ankles by walking on hazardous streets. "Do it for the shot" is the street style star's "Do it for the Vine."
Rule Number Eight: Literally walk in the middle of the street because sidewalks are too crowded for you and your fashion. Plus, the honking cars telling you to get out of the road will get everyone's attention, including that of street style photographers.
Rule Number Nine: Test your body's ability to properly move around by layering on the fashion—the more the better.
Rule Number 10: Household items as fashion? Sure! F*ck a coat and Rule Number One. Your local Home Goods throw provides texture, confusion, and fashion.