Photos courtesy of Urban Decay


Urban Decay’s Latest Launch Has Us Dreaming Of The Beach

This new palette might be our favorite yet

By now, I think we can safely say that Urban Decay knows a thing or two about palettes. And its latest for summer might just be our favorite yet.

As part of the cult beauty brand’s SoCal-inspired collection, the new Beached Eyeshadow Palette is everything that we’re dreaming of right now. Inspired by the sun, sand, and surf, it’s essentially the beach in handheld form. Featuring eight new eyeshadow shades, the set includes bright pops of turquoise that evoke the ocean, as well as a mix of warm bronzes, deep coppers, and sandy nudes.

As for the palm tree-covered packaging? Just what we need to remind us that Summer Fridays and days spent sprawled out on the sand are just around the corner.

The collection also includes three new Vice Lipstick shades ranging from metallic burnt orange to a golden shimmer, two new shimmery 24/7 Glide-On Eye Pencils, the Beached Bronzer, and the All Nighter Setting Powder. Still, if there’s anything we have our heart set on from the new collection, it’s the palette.

You can start shopping the Beached Eyeshadow Palette now, exclusively at, for $34.