TOPSHOT - Models walk the runway for Helmut Lang show during New York Fashion Week in New York City ...


Peter Do’s Helmut Lang Debut: 5 Things You Need to Know

All eyes are on Do as he helms the revival of the ‘90s-favorite brand.

In one of New York Fashion Week’s most anticipated moments of the Spring 2024 season, designer Peter Do made his debut as creative director at Helmut Lang on Friday afternoon. The label known for its minimal, sharp, and utilitarian silhouettes enjoyed a ‘90s and early aughts heyday, but industry insiders are betting on the 32-year-old designer to bring the brand back to its former glory. Read on for our top 5 things to know from the Helmut Lang Spring 2024 show.

  1. The front row was stacked with Peter Do fans and famous friends, including Jodie Turner-Smith, Amandla Stenberg, Indya Moore, Hari Nef, Hayley Williams, and Taylour Paige.