Amy Schumer Creates Most Honest Beer Ad Ever

Parodying beer ads is tried and tested comedy gold, so it only makes sense that Amy Schumer got in the game. And as it turns out, the comedian knows bros better than bros know themselves. When it comes to their less-than-noble thoughts on older women, football culture, and attractiveness, Schumer has their number.

Now, there's this—a fake beer ad that appeared on the latest episode of Inside Amy Schumer's breakout season that dares to expose the dark secret behind dudes' fetishistic love of fresh hops. We won’t blow Schumer’s revolutionary theory here, but it's safe to say she’s 100% right. Happy hour will never be the same again.