Beauty
15 Latinx-Owned Beauty Brands You Will Love
You’ll want these hair, skincare, and makeup brands on your radar.
National Hispanic/Latinx Heritage Month officially starts on September 15, but supporting Hispanic and Latinx-owned businesses should be a year-long occurrence. As the largest minority group of the US population, with a population of over 60 million people, the Hispanic and Latinx communities are also a top consumer of beauty products. As we all work towards a more inclusive beauty space, it’s important to support communities who have helped make the beauty industry what it is today. Supporting Hispanic and Latinx-owned is a great place to start.
Latinx and Hispanic beauty brand founders increase the community’s visibility. Many of their lines include ingredients that relate to their respective heritages or cater to a vast number of nuanced skin tones. From the OG BeautyBlender, to ultra-pigmented eyeshadow palettes to clean haircare, here are some Hispanic and Latinx-owned brands you will want to check out ASAP (if you haven’t already).
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