We Get Ready With Blair Imani

Author and activist Blair Imani showed us her makeup routine, and talked to us about the power of representation and visibility.

In Face Forward, our new beauty video series, we talk with inspirational people from all walks of life about what beauty means to them.

Watch the video above, as author and activist Blair Imani—who we think is one of the 25 Gen Z'ers changing the world—gets ready for the day ahead, and explains to us how she approaches everything from her daily beauty routine to her visibility in the world at large. Oh, and find out which eyeshadow palette she uses to glorious effect, and what she does to compensate for those inevitable "bad hijab" days.


Shot by Charlotte Prager and Dani Okon

Edited by Charlotte Prager

Produced by Alexandra Hsie