Proving its timelessness yet again, head scarves are making another return this summer as a versatile go-to accessory choice. Recognizably worn in the past by icons like Jackie O, Grace Kelly, and Audrey Hepburn, the headscarf keeps its reputation as a symbol of chic and feminine power. This trend is one of few to maintain its vintage vibe while still being perfectly modern every time it makes its warm-weather comeback.
Scattered throughout every runway show and all over our Instagram and TikTok feeds, head scarves and bandanas can come in all different forms and are adaptable to every wardrobe style. Whether it’s an oceanic print from Versace, a graphic logo print from Dior, or a classic equestrian print from Hermés, these silky scarves are an ageless staple. A contemporary summer version even matches with your patterned bikini for a “trikini” look.
Sought-after designers like Fendi and Jacquemus are making luxury iterations of the headscarf while your go-to brands like Madewell and Free People are creating fun printed versions to throw in your beach bag. Even Etsy’s own shop owners are banking on this trend, as the online marketplace has noticed searches for head scarves up 104 percent and for bandanas up 82 percent.
Not only is it worth investing in a printed scarf to effortlessly wrap around your summer locks, but this versatile trend can be styled into a strapless top, tied on your favorite tote, or perched around your neck. To dive into shopping for your go-to summer item, peep our favorite head scarves to buy now, below.
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