371945 02: FILE PHOTO: Rap Artist Lil'' Kim attends the 1999 MTV Video Music Awards September 9, 199...
Brenda Chase/Hulton Archive/Getty Images


The Most Iconic MTV VMAs Beauty Looks of the ’90s

And they're all coming back in style.

MTV’s Video Music Awards remains iconic because it has a hand in shaping pop culture. Aside from the awards and the over-the-top performances, it’s all about the looks that keeps us coming back every year. Unlike more formal awards shows, The VMAs are famous for having a red carpet where celebrities can let loose and feel uninhibited. Lucky for us, that creates the opportunity for some incredible, exciting, and wild beauty moments. Gearing up for this year’s show, we looked back at the beauty moments of the VMAs from our favorite decade, the 90s.

Up next, tap through to see some of our favorite ’90s beauty looks from the most fun awards show of the year.

Frank Micelotta Archive/Hulton Archive/Getty Images
1990: Madonna

Performing her hit song “Vogue” Madonna practically invented royalcore with her Marie Antoinette style hair and makeup.